The NewPrism podcast · Season 1, Episode 1 · 10 Apr 2025
Introducing NewPrism: strategy, operations, and preserving optionality
Pete and Marty introduce NewPrism, explain why they brought their strategy and operating experience together, and outline a practical approach for helping leaders navigate uncertainty without losing time or optionality.
Pete Buhl and Marty Beard · 13 min · Founding & scaling
In this episode
- Why Marty and Pete started NewPrism after decades of building, operating, restructuring, and scaling technology companies.
- The uncertainty facing startups and technology leaders—from market shifts and tariffs to changing go-to-market conditions.
- How the NewPrism Sprint helps CEOs diagnose the current situation, set actionable objectives, preserve capital, and move forward quickly and thoughtfully.



